Hailuo AI
Advanced AI video with natural language camera control and multi-modal input
Hailuo AI (by MiniMax) is a video generation platform featuring multi-modal input, advanced camera control, and specialized video effects. Supports text, image, and voice prompts with enhanced character micro-expressions.
- 1 news item tracked
- 2023 first launched
- Freemium pricing
- Moderate learning curve
Advanced AI video with natural language camera control and multi-modal input
About Hailuo AI
Hailuo AI, powered by MiniMax's cutting-edge technology, represents a comprehensive approach to AI video generation with multi-modal capabilities. The platform excels at transforming still images into dynamic video sequences with unprecedented control over shot composition and movement. Hailuo 2.3, the latest model, delivers significant improvements in physical action portrayal, stylization accuracy, and character micro-expressions while responding better to motion commands. The platform supports natural language camera commands such as 'zoom in' or 'camera shake,' making it accessible to non-technical creators. What distinguishes Hailuo is its Media Agent feature, an intelligent orchestration system that automatically matches the right multi-modal models and generates videos with one click. The platform handles prompts in multiple languages (English, Chinese) and generates content within minutes. Filmmaker-specific features include director control for expanded natural language camera commands, specialized art style support (anime, illustrations, ink wash painting, game CG), and excellent handling of character consistency. The platform integrates portfolio features and creator programs, including $1000+ challenge competitions.
Key Features
- Multi-modal input: text, image, and voice prompts
- Advanced image-to-video with fine-grained motion control
- Natural language camera commands (zoom, shake, pan)
- Media Agent for automatic model selection
- Hailuo 2.3 model with improved micro-expressions
- Support for diverse art styles (anime, illustration, CG, ink wash)
- Multi-language prompt support (English, Chinese)
- Director Control for expanded camera commands
- Fast generation within minutes
When to reach for it — and when to skip
Reach for it when…
- Exceptional character micro-expression and action portrayal
- Multi-modal input flexibility (text, image, voice)
- Natural language camera commands reduce learning curve
- Strong support for anime and illustration styles
- Media Agent automates model selection for optimized results
- Global language support
Skip it when…
- Free tier is quite limited (10-20 generations/month)
- Pricing less transparent than competitors
- Watermarks on free tier
- Slower generation times than some alternatives
- Limited integration ecosystem
Best For
✓ Ideal for
- Anime and illustration-based content creators
- International filmmakers requiring multi-language support
- Creators prioritizing character expression quality
- Music video producers with specific motion requirements
- Portrait/character-focused video content
✗ Not built for
- Real-time video generation needs
- Creators requiring extensive integrations
- Budget-first priority (free tier very limited)
Working Tips from Filmmakers Using Hailuo AI
- 01 Use voice input for quick scene direction instead of typing detailed prompts
- 02 Leverage Media Agent to avoid model selection paralysis—let AI choose best model
- 03 Combine image-to-video with director control for precise camera choreography
- 04 Test anime/illustration styles early; Hailuo 2.3 excels at stylized content
- 05 Use batch processing on Studio tier for multiple takes without queue delays
Pricing
- 10-20 monthly generations
- Watermarked outputs
- Limited resolution (720p)
- Standard processing queue
- 100+ monthly generations
- Watermark-free exports
- 1080p+ output
- Priority processing
- Commercial license
- Unlimited generations
- 4K output available
- Batch processing
- API access
- Team features
The True Cost
- Credits: 100+ on Pro tier, unlimited on Studio
- Export: No hard export limits on paid tiers
- Refunds: Standard 30-day refund available
- Commercial use: Allowed
- Watermark: No
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