Krea vs Magnific vs Runway vs Topaz Labs
A side-by-side look at Krea, Magnific, Runway and Topaz Labs for filmmakers: what each one can do, what it costs, and where they actually differ.
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Multi-model AI canvas, agent and API for images, video and upscaling
- Price
- Basic $9/mo; Pro $35/mo ($21 yearly); Business $200/mo ($160 yearly); see the vendor's pricing page for other plans
- Learning
- Moderate
- Best for
- Pre-visualization: moodboards, look development and concept stills for a shoot
-
AI upscaler for archive, low-res and concept footage, part of the Magnific platform
- Price
- From €16/mo excl. VAT (€12/mo billed yearly); no free tier listed
- Learning
- Moderate
- Best for
- Upscaling concept art and matte paintings to a 4K deliverable
-
Gen-4.5 video, Aleph 2.0 video editing and an agent that builds whole ad campaigns
- Price
- Free (125 one-time credits); Standard $15/mo ($12/mo billed annually)
- Learning
- Easy
- Best for
- Previs and shot tests with Gen-4.5 before committing to a shoot
-
AI upscaling, restoration and 4K video enhancement for rushes, archive and stills
- Price
- From $19/mo (Astra Standard, promo) or $399/yr Topaz Studio; Studio Pro $799/yr
- Learning
- Moderate
- Best for
- Upscaling 2K or HD rushes to 4K for a DI or a 4K deliverable
The short version
Where they differ
- Topaz Labs is the only one without text to image.
- Topaz Labs is the only one without text to video.
- Topaz Labs is the only one without voice / TTS.
- Topaz Labs is the only one without third-party models.
All 4 offer: upscaling.
Feature by feature
Krea vs Magnific vs Runway vs Topaz Labs: capabilities
| Krea | Magnific | Runway | Topaz Labs | |
|---|---|---|---|---|
| Price | Basic $9/mo; Pro $35/mo ($21 yearly); Business $200/mo ($160 yearly); see the vendor's pricing page for other plans | From €16/mo excl. VAT (€12/mo billed yearly); no free tier listed | Free (125 one-time credits); Standard $15/mo ($12/mo billed annually) | From $19/mo (Astra Standard, promo) or $399/yr Topaz Studio; Studio Pro $799/yr |
| Infinite canvas | Yes | Partial | Not confirmed | No |
| Node / flow builder | Yes | Partial | Yes | No |
| AI agent | Yes | Not confirmed | Yes | No |
| Chat assistant | Yes | Not confirmed | Yes | No |
| Team collaboration | Yes | Yes | Yes | Partial |
| Text to image | Yes | Yes | Yes | No |
| Image editing | Yes | Partial | Yes | Partial |
| Text to video | Yes | Yes | Yes | No |
| Image to video | Yes | Not confirmed | Yes | No |
| Video to video | Partial | Not confirmed | Yes | Yes |
| Native audio in video | Yes | Yes | Partial | No |
| Voice / TTS | Yes | Yes | Yes | No |
| Music & SFX | Yes | Not confirmed | Yes | No |
| Upscaling | Yes | Yes | Yes | Yes |
| Character consistency | Partial | Partial | Partial | No |
| Custom training | Yes | Not confirmed | Partial | No |
| Third-party models | Yes | Yes | Yes | No |
| Public API | Yes | Yes | Yes | Partial |
| MCP server | Not confirmed | Yes | Yes | No |
| Mobile app | Not confirmed | Not confirmed | Yes | Yes |
| Desktop / local | Not confirmed | No | No | Yes |
| Open source | Partial | No | No | No |
| Free tier | Yes | Not confirmed | Yes | No |
| Commercial use | Yes | Yes | Not confirmed | Yes |
Each column comes from that tool's own researched page. "Not confirmed" means the vendor doesn't say.
Plans
Pricing compared
Krea
| Free | $0monthly |
|---|---|
| Basic | $9monthly or yearly |
| Pro | $35 list / $21 yearlymonthly or yearly |
| Business | $200 list / $160 yearlymonthly or yearly |
| Enterprise | Customcustom |
Magnific
| Premium | €16monthly |
|---|---|
| Premium+ | €36monthly |
| Pro Starter | €88monthly |
Runway
| Free | $0none |
|---|---|
| Standard | $15monthly |
| Pro | $35monthly |
| Max | $95monthly |
Topaz Labs
| Topaz Studio | $399/yr (about $34/mo billed annually); $69/mo monthlyannual or monthly |
|---|---|
| Topaz Studio Pro | $799/yr; $79/mo on an annual commitmentannual or monthly |
| Astra Standard | $19/mo promo (listed from $39/mo)monthly |
| Topaz for Web - Pro | $329/yr; $35/moannual or monthly |
The verdict
Which one should you pick?
Krea
Pick it for
- Pre-visualization: moodboards, look development and concept stills for a shoot
- Producers who want Seedance, Nano Banana and ChatGPT Image in one account instead of three subscriptions
- Motion designers generating short hero clips with a reference image and a generated soundtrack
Stands out
- One compute balance covers Krea's own models plus third-party image and video models (Seedance 2.5, Nano Banana Pro, ChatGPT Image 2, Kling, Topaz), so you do not need a separate subscription per model.
- Canvas, node workflows and the Krea Agent sit in the same product, so a brief can be run as a chat or built as a visual graph.
Watch out
- Compute units are opaque: per-model costs are not published, so budgeting video is guesswork
- Native video is capped at 720p for Seedance 2.5; 1080p and 4K need Seedance 2.0
Magnific
Pick it for
- Upscaling concept art and matte paintings to a 4K deliverable
- Lifting AI-generated stills to a larger size before a video pass
- Making archive stills usable at title-card or poster size
Stands out
- Creative and Precision modes in one tool: Creative invents texture and skin detail, Precision keeps text, logos and UI intact
- Upscales images from 2x to 16x and video to 1K, 2K or 4K, in the same subscription as generation models
Watch out
- No free tier on the pricing page; the cheapest paid plan is €16/month excl. VAT
- Upscale cost is in credits and not published per image or clip, which makes budgeting hard
Runway
Pick it for
- Previs and shot tests with Gen-4.5 before committing to a shoot
- Fixing finished footage with Aleph 2.0, such as swapping backgrounds or wardrobe across a clip
- Agency ad and campaign work using Agent, Brand Kits and Projects
Stands out
- Gen-4.5 and Aleph 2.0 sit in one credit pool with third-party models such as Kling 3.0, Seedance 2.5, Wan 3.0 and Nano Banana Pro, so you can compare models without separate subscriptions.
- Aleph 2.0 edits existing footage rather than generating new clips, which keeps the rest of a shot stable.
Watch out
- Credits burn fast: about 12 credits per second for Gen-4.5 and about 28 for Aleph 2.0
- Single generations run about 10 seconds, so longer scenes need stitching
Topaz Labs
Pick it for
- Upscaling 2K or HD rushes to 4K for a DI or a 4K deliverable
- Restoring archival and legacy footage with face recovery and denoise
- Converting SDR footage to HDR masters with Hyperion 2.5
Stands out
- Restoration and resolution, not generation: upscales and cleans existing footage (2K to 4K, archive, SDR to HDR) where generative tools would invent detail and change the shot.
- Local GPU processing on desktop (Topaz Video, Photo, Gigapixel) with no per-clip fee, plus cloud models (Astra, Starlight) for when a machine can't do the work.
Watch out
- Subscription-only since October 2025: a lapsed plan means no new versions and no new perpetual licences
- Cloud credits are a separate meter on top of the subscription, and the Premiere panel bills them
Each column comes from that tool's own researched page, checked against vendor pricing and changelog pages (oldest check: ). Sources are listed on each tool's page.
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