Adobe Creative Cloud vs Canva vs Figma vs Luma Dream Machine
A side-by-side look at Adobe Creative Cloud, Canva, Figma and Luma Dream Machine for filmmakers: what each one can do, what it costs, and where they actually differ.
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Premiere, After Effects, Photoshop and Firefly AI in one subscription
- Price
- From $9.99/mo (Firefly Standard); Creative Cloud Pro $69.99/mo list ($34.99/mo first 3 months for new subscribers)
- Learning
- Steep
- Best for
- Editors who finish in Premiere and After Effects and want generative fill, extends and title or motion work in the same app
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Design platform with AI 2.0 agent, Veo 3 video clips, and free Affinity for layouts and graphics
- Price
- Free plan; see the vendor's pricing page for paid plans
- Learning
- Easy
- Best for
- Title cards, lower thirds and thumbnails for YouTube or festival submissions
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Collaborative design canvas for UI, prototypes, motion and design systems, now with a built-in agent
- Price
- Free Starter. Professional Full seat $16/editor/mo; Dev seat $12/mo; Collab seat $3/mo (annual pricing)
- Learning
- Moderate
- Best for
- Designing title cards, lower thirds, end screens and thumbnails for a video channel or agency
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Agent-run video and image studio with Ray3.2 camera control and multi-model access
- Price
- From $30/month (Plus), or $25/month billed yearly ($300/yr)
- Learning
- Moderate
- Best for
- Storyboard-driven shorts and ads where keyframe timing matters (Ray3.2 and Scenes)
The short version
Where they differ
- Figma is the only one without text to video.
- Figma is the only one without image to video.
All 4 offer: AI agent, chat assistant, team collaboration, public API.
Feature by feature
Adobe Creative Cloud vs Canva vs Figma vs Luma Dream Machine: capabilities
| Adobe Creative Cloud | Canva | Figma | Luma Dream Machine | |
|---|---|---|---|---|
| Price | From $9.99/mo (Firefly Standard); Creative Cloud Pro $69.99/mo list ($34.99/mo first 3 months for new subscribers) | Free plan; see the vendor's pricing page for paid plans | Free Starter. Professional Full seat $16/editor/mo; Dev seat $12/mo; Collab seat $3/mo (annual pricing) | From $30/month (Plus), or $25/month billed yearly ($300/yr) |
| Infinite canvas | Yes | Partial | Yes | Yes |
| Node / flow builder | Not confirmed | No | Yes | Partial |
| AI agent | Yes | Yes | Yes | Yes |
| Chat assistant | Yes | Yes | Yes | Yes |
| Team collaboration | Yes | Yes | Yes | Yes |
| Text to image | Yes | Yes | Partial | Yes |
| Image editing | Yes | Yes | Partial | Yes |
| Text to video | Yes | Yes | No | Yes |
| Image to video | Yes | Yes | No | Yes |
| Video to video | Yes | No | No | Yes |
| Native audio in video | Not confirmed | Yes | No | Not confirmed |
| Lip-sync | Not confirmed | Not confirmed | No | Yes |
| Voice / TTS | Yes | Not confirmed | No | Yes |
| Music & SFX | Yes | Not confirmed | No | Yes |
| Upscaling | Yes | Not confirmed | Not confirmed | Yes |
| Character consistency | Not confirmed | Not confirmed | No | Yes |
| Camera control | Partial | Not confirmed | No | Yes |
| Custom training | Yes | No | No | Partial |
| Third-party models | Yes | Partial | Not confirmed | Yes |
| Public API | Yes | Yes | Yes | Yes |
| MCP server | Yes | Yes | Yes | Partial |
| Mobile app | Yes | Yes | Partial | Not confirmed |
| Desktop / local | Yes | Partial | Partial | No |
| Free tier | Yes | Yes | Yes | Not confirmed |
| Commercial use | Yes | Partial | Yes | Yes |
Each column comes from that tool's own researched page. "Not confirmed" means the vendor doesn't say.
Plans
Pricing compared
Adobe Creative Cloud
| Creative Cloud Pro | $69.99monthly (annual plan billed monthly) |
|---|---|
| Creative Cloud Standard | $54.99monthly (annual plan billed monthly) |
| Single app (Premiere, After Effects, Photoshop, Illustrator) | $22.99monthly (annual plan billed monthly) |
| Photography | $19.99monthly (annual plan billed monthly) |
| Firefly Standard | $9.99monthly |
| Firefly Pro | $19.99monthly |
| Firefly Pro Plus | $49.99monthly |
| Firefly Premium | $199.99monthly |
Canva
| Free | $0free |
|---|---|
| Enterprise | Contact salescustom |
Figma
| Starter | Freefree |
|---|---|
| Professional | $16 per Full seat ($20 monthly per Banani; check toggle)monthly or annual |
| Organization | $55 per Full seatannual |
| Enterprise | $90 per Full seat (sales-led)annual |
Luma Dream Machine
| Plus | $30monthly, or $25/mo billed yearly ($300/yr) |
|---|---|
| Pro | $90monthly, or $75/mo billed yearly ($900/yr) |
| Ultra | $300monthly, or $250/mo billed yearly ($3,000/yr) |
| Team | Contact salescustom |
| Enterprise | Contact salescustom |
The verdict
Which one should you pick?
Adobe Creative Cloud
Pick it for
- Editors who finish in Premiere and After Effects and want generative fill, extends and title or motion work in the same app
- Agencies and brands that need commercially cleared generative assets for client delivery
- Motion designers who build mograph in After Effects and generate stills or plates in Firefly
Stands out
- Only suite where editing, motion graphics, grading, audio and stock sit in one subscription with Firefly generation layered on top
- Adobe's own Firefly models are marketed as commercially safe (licensed and public-domain training data), and paid plans carry commercial rights
Watch out
- Full suite is expensive: Creative Cloud Pro is $69.99/mo list, and generation is metered on top
- The AI layer is split across Firefly credits, beta agents and partner models, so costs and availability differ per feature
Canva
Pick it for
- Title cards, lower thirds and thumbnails for YouTube or festival submissions
- Pitch decks, one-sheets and pitch posters for film projects
- Social cutdowns with captions and branded frames from a single brief
Stands out
- Fastest route from brief to finished branded graphic: templates, brand kit and AI 2.0 are one workflow, so non-designers on a team can produce on-brand assets without an editor.
- Veo 3 clips with synced audio inside a design editor. The clip lands in a timeline you can caption and music-bed immediately, which a standalone generator does not give you.
Watch out
- Veo-generated clips are capped at 8 seconds with no camera control or character persistence
- AI 2.0 is a research preview and paid-plan AI allowances have changed several times in 2026
Figma
Pick it for
- Designing title cards, lower thirds, end screens and thumbnails for a video channel or agency
- Storyboard frames and pitch decks shared with clients for review and comments
- Brand kits and template systems that a production team reuses across projects
Stands out
- Multiplayer canvas is the default: several editors, plus commenters and viewers on paid plans without a paid seat, work in one file live.
- Largest design-to-code bridge in the category: Dev Mode inspect, REST and Plugin APIs, and an official MCP server that AI coding agents can read from and, in beta, write to.
Watch out
- Credit allowances differ sharply by seat type; Dev and Collab seats get only 500 credits a month
- Large files can be slow, and the product needs an internet connection for full use
Luma Dream Machine
Pick it for
- Storyboard-driven shorts and ads where keyframe timing matters (Ray3.2 and Scenes)
- Agencies producing one hero spot resized to many placements (Variants)
- Creature and character motion with consistent references (Master Reference Assets)
Stands out
- Agent-run workflow: Luma Agents plan, select models, generate and iterate from a brief, with a separate Brainstorm mode that doesn't spend credits on renders.
- Shot-level control on Ray3.2: up to 16 keyframes per clip, frame-by-frame direction, and Luma Scenes storyboards you can retime before rendering.
Watch out
- Entry price is $30/month, above the $15 Runway Standard list price
- Agent credit usage makes it hard to predict clips per plan before buying
Each column comes from that tool's own researched page, checked against vendor pricing and changelog pages (oldest check: ). Sources are listed on each tool's page.
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